MIT Sports Entrepreneurship Bootcamp
LEARN TO INNOVATE AND BUILD ENTREPRENEURIAL VENTURES IN SPORTS INDUSTRY
The sports business is experiencing an astonishing growth and interest from investors due to technological disruptions and societal changes. The pace of on-field and off-field innovation has accelerated with advances in hardware, software, technology, and data analytics making the sports industry the most exciting leader in fan engagement and human performance advancements. By the end of this program you will:
- Connect with sports industry influencers
- Hear the latest research on the future of sports
- Find exciting opportunities in sports industry, like AI, IoT, and others
- Learn sports innovations in media, athlete performance, teams management, events, fan engagement, merchandising, sponsorship, and much more
- Become part of an incredible network of MIT Bootcampers
Brought to Germany by
Get in touch with sports business experts and develop in-depth knowledge in this unique industry.
Learn MIT’s approach to frontier innovation and develop innovation-driven venture skills.
Learn the skills necessary to be a successful entrepreneur and develop an entrepreneurial way of thinking.
*Submit Round 1 by June 1, 12 midnight ET (Boston Time)
Sept 7 - 13
The tuition includes all program costs and meals for the duration of the Bootcamp. Please note you will still be responsible for costs of travel and accommodation. Tuition is in USD. A limited number of merit-based scholarships are available to admitted candidates.
What You'll Learn
Develop innovation-driven venture skills
- Identify, define, and prioritize problems
- Segment and analyze opportunities for innovation
- Design customer journeys based on qualitative and quantitative market research
- Establish foundation of product development and evaluate market strategies
- Pitch and communicate your solution with influence
- Identify and quantify sources of value
- Evaluate and choose market strategy
- Influence and map customer decision making process
Learn the skills necessary to be a successful entrepreneur and develop an entrepreneurial way of thinking
- Get an entrepreneurial mindset to drive change for both new ventures and innovation in existing organizations
- Acquire a toolkit of key concepts, frameworks, and best practices for entrepreneurial thinking
- Learn how to deal with key challenges facing the entrepreneur at different stages using the necessary operational skills
- Learn key processes to bring new products and services to market
- Develop entrepreneurial leadership skills to motivate, influence, and mobilize others
Gain In-Depth Knowledge in Sports Entrepreneurship
- Understand key changes and emerging opportunities in the sports industry
- Understand how younger generations are changing the way sports is consumed
- Develop a view on the future of sports and how technologies such as AI, IoT, or platform solutions will shape on-field and off-field innovation
- Learn the areas of opportunity in sports business and evaluate the business potential of innovations in the sports industry and beyond
- Learn from leading experts on eSports and the impact of new sports technologies
learn more about past bootcamps
what to expect at bootcamp
Who It's For
Past Bootcampers have come from a range of backgrounds
- Data scientists
- Corporate professionals, consultants, and innovation managers
- Athletes, coaches, team managers, investors, federations
- Graduate students, researchers, post-docs
- Professors and educators
- Doctors, lawyers, and other service based professionals
- Family business owners
- Designers and creatives
- Individuals in career transition, interested in pursuing a career in deep technologies
MIT Bootcamps Alumni
what past bootcampers have said about their experience
Nidhi Sharma began her entrepreneurial journey in India. After graduating from college with an Electrical Engineering degree, she founded Ukhaad Electronics, which runs workshops and training to introduce colleges and schools in India to STEM subjects. Nidhi Sharma’s business was profitable and growing, but she felt she needed a unique education in entrepreneurship and innovation…
Keiana Cave began researching the 2010 BP oil spill in her hometown of New Orleans with Tulane University at 15. She designed a method that allows the Environmental Protection Agency to identify certain toxins that form as photoproducts during oil spills. But she soon got tired of the academic route and this past summer attended the…
“I had always worked for big companies with deep pockets and now I was in a startup. I felt I had a lot to learn about the entrepreneurial process: idea generation, raising capital, and scaling the company,” says Tamara Mills, who left life sciences company Anteo Diagnostics to run De Motu Cordis, a medtech startup…
Senior Lecturer, Managerial Communication at MIT Sloan School of Management
Ben Shields is a Senior Lecturer at the MIT Sloan School of Management. He studies technological change through the lens of sports. His current research explores how people and organizations use data analytics to inform strategy and decision making. He teaches a number of courses at MIT Sloan, including Analytics Management: Business Lessons from the Sports Data Revolution in the Executive Education Program. He is the author or co-author of three books, The Sports Strategist: Developing Leaders for a High Performance Industry (Oxford University Press, 2015), The Elusive Fan: Reinventing Sports in a Crowded Marketplace (McGraw-Hill, 2006), and Social Media Management: Persuasion in Networked Culture (Oxford University Press, 2016). He is the co-host of “Counterpoints”, the sports analytics podcast from the MIT Sloan Management Review. He is the Faculty Director of the Formula 1 Extreme Innovation Series with MIT Sloan Executive Education. Prior to MIT, he was the Director of Social Media at ESPN. He holds a PhD in Media, Technology, and Society from Northwestern University, where he wrote his doctoral dissertation on fantasy sports.
Sascha L. Schmidt
Director, Center for Sports and Management at WHU Otto Beisheim School of Management
Sascha L. Schmidt is a professor and director of the Center for Sports and Management (CSM) at WHU – Otto Beisheim School of Management. At the same time he is the academic director of “SPOAC – Sports Business Academy by WHU” and affiliate professor at the Laboratory for Innovation Science (LISH) at Harvard University in Boston/USA. The “Future of Sport” is one of Saschas key research areas.
Admissions to the Bootcamp is highly selective. The most successful Bootcampers had the following qualities before attending that contributed to their success at the Bootcamp and beyond:
Submit your application form, resume, and 60-s video introduction.
Video Interview Round
If invited, complete our video interview so we can learn more about you.
Learn if you've made it to the Bootcamp and next steps for attending.
Admissions are conducted on a rolling basis. The sooner you apply, the sooner you will receive a decision at each round. Don’t wait. Show your commitment by applying early.
Visa and travel
If you require a visa to travel to Germany please apply as soon as possible. Confirm with your local German embassy or consulate for specific visa requirements. You may use your offer of admissions letter to the Bootcamp as a supporting document if required.
Tips on fundraising
For each program, we can only offer partial scholarships up to half of the tuition costs to a handful of candidates. Candidates shortlisted for scholarships are notified after admission to the program. You do not need to apply separately.
If you are admitted, please do not wait to come up with funding until we have made scholarship decisions or let your ability to attend be determined by this decision.
The Bootcamp journey does not start on the first day of the program but rather from the moment you begin your application. If you are unable to self-fund, sponsorship, crowdfunding, and other scholarships are potential sources of funding for tuition. Researching the appropriate sources and crafting your message to approach them and convince them to invest in your future are skills that you will practice often on your journey as a successful innovator. Instead of seeing raising funds for tuition as an obstacle or setback, see it as a challenge to overcome as an innovator.
Additional resources you may find helpful